
At Ikigai Fruits, we’re obsessed with helping Japanese farmers achieve their dreams of sharing gourmet Japanese fruits with the world. Now, we’re expanding our horizons beyond fruit alone. Introducing: gourmet preserves & fruit purées!
The same iconic Ikigai Fruits freshness you love transformed into spreads and beverages you can enjoy at your leisure.
Our new selection of preserves and purées feature classic gourmet Japanese fruit favorites like Amaou strawberries and white peaches along with all-new superstars like figs, mangos, and more.
What are fruit preserves? What are fruit purées?
What exactly makes something a jar of “preserves?” How are jams, jellies, preserves, and marmalades different? And how is a purée unique among beverages?
Here’s a super simple breakdown to keep everything straight:
Preserves are spreads made with fresh whole fruits chopped into smaller pieces to fit into their container.Those whole fruit pieces separate preserves from jams and jellies, which do not usually contain them. As for marmalades, they require a citrus ingredient.
Why get preserves instead of a whole fruit? Because you can taste the authentic flavors of the original fruit in every bite without worrying about overripening or having to eat a whole fruit in one sitting!
Purées are made from fresh fruit, firmly pressed, and blended into thick and creamy juice-like beverages. Each bottle contains a nectar-like drink that can be enjoyed on its own or in a plethora of recipes, like cocktails or sauces.
Our purées are hand-pressed and crafted by master artisans trained in traditional Japanese farming techniques to retain the delicate original flavors of each fruit in every sip.
How are Ikigai Fruits Preserves & Purées Made?
Every fruit is hand-selected by our master artisans with tremendous scrutiny, a skill they’ve honed after years of meticulous instruction. Each bottle or jar is then prepared on-site in our small facilities to ensure maximum freshness.
Our carefully selected packaging treats each customer to the jaw-dropping natural splendor of each fruit’s organic coloration. The philosophy is simple: "Beauty is delicious.”
Our Debut Gourmet Preserves & Purées Selection:
Strawberries, figs, and apricots complete our current selection of gourmet preserves, and mango is our stellar purée debut flavor! These are just a few items in the incredible assortment of fruit confections coming this year. From the vibrant, natural coloring to the heavenly aromas, to the infinite culinary possibilities, we can’t wait for you to get your first taste of this (always expanding) collection.
Gourmet Preserves

AMAOU Strawberry
A signature Japanese strawberry variety is now available as a delectable jar of preserves exclusively from Ikigai Fruits! Ready to serve at your leisure, Amaou strawberry preserves are internationally coveted for their entrancing aroma and refined natural sweetness.
What’s more, the ruby-red vibrance from the natural ingredients makes these preserves a multisensory extravaganza.
Apricot
Ambrosian apricots give these preserves a glittering amber radiance. The sensational blend of nectar-like sweetness and mouthwatering tart flavors is signature to the rare Oomi apricots in each container.
Apricots are a notoriously fragile fruit, meaning each jar of these gourmet preserves has been meticulously crafted and handled at every step to ensure their luxury quality.
Fig
A mesmerizing opalescent vision in every jar, crafted from Hiroshima’s Houraishi figs into a tantalizing confection.
Hourai is an enchanted island from ancient Japanese folklore, and like their namesake, the taste of these figs is legendary.
Savor the organic beauty and natural sugary delight of these highly coveted fruit preserves.
Fruit Purées

These seasonal delicacies are expected throughout the year. Current dates are subject to change.
MIYAZAKI Mango, available NOW!
Crafted from delicate Miyazaki Mangos, this purée only uses specimens selected by Mother Nature herself. Once a mango has swelled to perfection, it naturally falls from the tree. That’s when our master farmers collect them and craft this mouthwatering artisanal beverage.
SHIMIZU White Peach, expected July 2025
Made from 100% hand-selected Shimizu white peaches. This purée’s soothing mellow aroma, tender sweet flavors, and flower-like nectar can only be experienced in the taste of elite Japanese white peaches.
FUJIMINORI Grape, expected October 2025
Brewed from Yamagata Prefecture’s elite Fujiminori grapes, this delicacy is rarely tasted even within Japan. This is due to the incredibly delicate nature of the grapes and the dwindling number of farmers cultivating this variety due to its difficulty.
This purée is a once-in-a-lifetime opportunity to taste this incredibly rare fruit known for its divine flavor and enchanting aroma.
AMAOU Strawberry, expected December 2025
Your favorite decadent Amaou strawberries, now in an easy-to-drink purée. Each bottle contains hand-crushed Amaou strawberries and is overflowing with natural sweetness. Enjoy it as a refreshing beverage or add a splash to any dessert for a luxury delight!
What Recipes Use Preserves & Purées?
Ikigai Fruits are usually best enjoyed straight out of the package, no recipe required. But our new line of purées and preserves is designed to inspire you to use your culinary creativity.
Preserves are best enjoyed with delicacies like fine cheeses, creamy desserts like Greek yogurt, or a crispy piece of toast. Purées stand out in specialized cocktails, mocktails, sauces, and sweet treats like ice cream.
You can find specific recommendations that complement each fruit’s flavor profile on the product landing pages.
Conclusion:
This is only the beginning of the Ikigai Fruits expansion into the vast world of fruit confectioneries. We’re so excited to share the true potential of gourmet Japanese fruit with the world!
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